Munich – September 8, 2025 – Togg, Türkiye's domestic and national automobile brand, was showcased in Munich, Germany. IAA Mobility 2025 The brand made its debut on the global stage at the exhibition with two important models. These included the C-SUV, the brand's first mass-produced model. T10X and the new fastback sedan T10F, Togg was among the most popular electric vehicles at the fair. Togg's stand demonstrated that it could compete on par with its European rivals in terms of both design and technology.
The T10F stands out as Togg's second model built on its "naturally electric" platform. Its fastback form combines a sporty silhouette with a spacious interior, while maintaining ease of use for everyday driving thanks to its sloping roofline that enhances aerodynamic efficiency and intelligent luggage solutions. Inside, high-resolution digital displays, customizable user interfaces, and wireless software update (OTA) support are prominent features. Thanks to Trugo charging network integration, range anxiety is minimized on long journeys.
The T10X, Togg's first model, continues to solidify its position in the market. Positioned in the C-SUV segment, the T10X appeals to both city and long-distance driving with its spacious interior, high driving position, and advanced connectivity features. The presence of the T10X at the fair is seen as part of Togg's strategy to diversify its product range and reach different customer segments.
Can.AI and Zero Touch UI: Strategic Collaboration with Microsoft
One of Togg's most noteworthy innovations at IAA Mobility 2025 is its aim to completely transform the in-vehicle experience. Can.AI It became an artificial intelligence system. Strategic collaboration with Microsoft. This system, developed within this scope, utilizes Togg's hardware and software infrastructure. integrated It works. This integrated experience is called "“Zero Touch UI”It is called "contactless interface".
Zero Touch UI can manage vehicle functions by understanding commands given in natural language without the driver needing to press a physical button. Operations such as navigation, climate control, media control, and charging station guidance can be performed entirely with voice commands. Can.AI not only executes instant commands but also analyzes all the data history created by users to date, offering personalized suggestions.
This AI system will also be actively used in customer support services. By interpreting user data, potential problems can be identified in advance and proactive solutions can be offered. Thus, Togg will have created an AI-powered ecosystem in both the in-vehicle experience and after-sales services.
A Touch of Cultural Design: Mardin's "Blue Almond Candy" Color
At the IAA Mobility 2025 launch, Togg highlighted not only its technical specifications but also its brand identity. The new body color of the T10F, introduced at the fair, Mardin's traditional "blue almond candy"“It was developed drawing inspiration from this. This special color stands out as a symbol that blends Türkiye's cultural heritage with modern automotive design. Togg's approach shows that the brand is not only a car manufacturer but also a cultural ambassador that carries local values to the global stage.
Pre-order dates for the T10X and T10F in Europe have been announced.
As part of the launch event, Togg also announced the pre-sale schedule for the T10F. Türkiye, September 15, 2025, In Germany, it's September 29, 2025. Pre-orders will begin as of [date]. This timeline shows that Togg's strategy to enter the European market is accelerating and the brand is becoming globally competitive. While the T10X will continue to be sold in Türkiye, it will also be available in showrooms in Europe by 2026.
Double 5-Star Achievement in Euro NCAP: Joining the Top in Safety
The automotive world's most prestigious and demanding safety assessment organization. Euro NCAP, Togg's C-SUV model T10X and the new fastback sedan T10F’'e the highest degree 5 stars This achievement validates the brand's credibility in the global market and demonstrates its engineering quality.
Both models stand out with their body structure made of high and ultra-high strength steel, a safety cage that dissipates collision energy away from passengers, 7 airbags offered as standard, and advanced driver assistance systems (ADAS). These are critically important for electric vehicle safety. armored battery protection structure, It protects both passengers and the battery pack by preventing deformation in the event of a collision. Proactive safety technologies such as pedestrian and cyclist detection, autonomous emergency braking, and lane keeping demonstrate that Togg offers the highest level of protection not only in the event of an accident but also in preventing it.
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