Türkiye's mobility brand Togg is carrying its leadership in technology and industry to the sports arenas. Through a social media announcement, Togg declared that it stands by the Turkish National Basketball Teams. Launched with the slogan "This journey is not just support for us, it is a matter of pride," the collaboration brings together Türkiye's two global brands; the 12 Giant Men and Togg in the same hoop.
Togg, Türkiye's global mobility brand, continues to stand not only on the roads but also beside the values representing Türkiye in the international arena. The post made from Togg's official accounts with a Red-White emphasis formalized the strategic companionship between Turkish basketball and the indigenous automobile.
Not Just Support, A Matter of Pride
In the message shared by Togg, it was emphasized that this collaboration is a national stance rather than a commercial sponsorship.
The statement read: "Standing by Turkish basketball, shoulder to shoulder with our National Teams. This journey is not just support for us, it's #BirGururMeselesi." This manifesto shows that Togg positions itself not just as a car manufacturer, but as a part of Türkiye's success stories.
National Technology Wind on the Court and the Road
Within the scope of this cooperation, Togg is expected to be among the main supporters of both the Women's and Men's National Teams together with the Turkish Basketball Federation (TBF) and to offer domestic solutions to the transportation needs of the teams with titles such as Official Vehicle Sponsor.
Featuring the Togg logo on the jerseys of our National Teams competing in European and World championships, or alongside the court, will bring together the winning image of Turkish engineering and Turkish sport.
Walking Together in the Global Arena
In 2026, when Togg is expanding in the European market with its T10X and the soon-to-be-released T10F models, and the National Teams are chasing medals in organizations like EuroBasket and the World Cup, this partnership has strategic timing. The shoulder to shoulder stance of Türkiye's technological power and sporting power creates a strong synergy in terms of brand perception.
