Yeni bir bulaşık makinesi almayı düşünenlerin veya evindeki makineyi her gün çalıştıranların en büyük ortak derdi nedir? Panelde sıralanan onlarca farklı yıkama programı arasından hangisini seçeceğine karar vermek. Çoğu tüketici, karmaşık menüler arasında kaybolmamak için yıllarca tek bir standart programı kullanmaya devam eder. Türkiye’nin teknoloji ve beyaz eşya devi Arçelik, bulaşık makinelerindeki bu asırlık program karmaşasına yapay zeka ile son veriyor.
Ankara’daki Avrupa’nın en büyük bulaşık makinesi fabrikasında kapılarını aralayan Arçelik, teknoloji tutkunlarını ve mutfağında pratiklik arayan tüketicileri heyecanlandıracak yeni nesil yapay zeka destekli Diamond Serisi bulaşık makinelerini tanıttı.
So, what does Arçelik's new technology mean for consumers searching online for "which is the best dishwasher", "the most energy-efficient dishwasher", "the most water-efficient dishwasher", or "which dishwasher should I buy"? Let's take a closer look at the new AI revolution in kitchens.
Just Load the Dishes, Leave the Rest to AI
Arçelik’in yeni tanıttığı Diamond Serisi bulaşık makinesi, akıllı teknolojiyi doğrudan tüketicinin günlük hayatını kolaylaştırmak için kullanıyor. Yeni makinede hangi sıcaklık, hangi süre veya hangi program gibi sorular rafa kalkıyor.
The consumer simply needs to load the dishes into the machine and press the AI programme button. Using its built-in sensors, the machine automatically measures the quantity and soil level of the dishes. It calculates the optimal washing conditions based on the load's state, from the toughest dried-on stains to lightly dusty glasses, within seconds and starts the cycle.
Key Features of the Diamond Series (A Guide for Dishwasher Seekers):
- 50% Savings in Time and Energy: AI prevents unnecessary water and energy consumption, providing savings of up to 50% in consumption while also halving the washing time.
- Maximum Capacity, Minimum Consumption: The appliance, with its A energy class, offers a spacious 15-place setting capacity, making it a lifesaver for large families, while consuming only 8.9 litres of water per cycle.
- Library-Level Quietness: The machine operates with a noise level ranging between just 41 and 43 dBA. It is nearly impossible to hear the machine even when run overnight.
- Super Dry and 45-Minute Quick Wash: Offers one of the most assertive and fastest programmes on the market for those who don't like to wait.
- Spray360 Technology: Thanks to independently moving satellite spray arms in the lower basket, no dead spots remain untouched by water; even the deepest pots come out sparkling clean.
- Automatic Door Opening: When the programme finishes, the machine door cracks open automatically. This allows dishes to dry up to five times better with natural airflow without consuming extra energy and prevents bad odours from forming inside the machine.
Arçelik Simplifies the Programme Menu: Star, Prestige, and Diamond
Research conducted in Türkiye shows that consumers run their dishwashers an average of 5 times per week (well above the European average) and mostly use a single short programme.
Cem Kural, General Manager of Arçelik Türkiye, states that based on this insight, they have completely revamped their product range:
"Consumers now demand smart solutions that save time and simplify life, beyond price and high performance. Our research revealed a clear fact: the vast majority of consumers use only one programme in daily life. We are removing the programme complexity and pursuing a technology approach that does not make consumers think."
With this vision, Arçelik has divided its dishwasher range into three:
- Star (Entry Segment): Focused on basic needs and Quick Programme.
- Prestige (Mid Segment): Focused on advanced design and Quick Programme.
- Diamond (Premium Segment): Focused entirely on the AI Programme.
Moreover, high-end features such as high energy classes, touch displays, and automatic door opening are becoming accessible across all these series.
A Smart Factory from Arçelik Producing One Dishwasher Every 4.69 Seconds!
Behind the new Diamond series lies a world-class production legend. Thanks to its high automation and AI infrastructure, Arçelik's Ankara Dishwasher Plant was included in the World Economic Forum's (WEF) Global Lighthouse Network, the world's most prestigious industrial network, in 2024.
This title means the plant is one of the world's smartest, most efficient, and most Industry 4.0-compliant facilities. The plant's production power is staggering:
- Dünyadaki bulaşık makinesi üretiminin %10’undan fazlası bu tesiste yapılıyor.
- Annual production capacity is 4.62 million units.
- A new dishwasher rolls off the line every 4.69 seconds.
- Üretim süreçlerinde 171 robot aktif görev alarak %90’ın üzerinde otomasyon sağlıyor.
- The sustainability-focused plant produces green electricity equivalent to the consumption of 410 homes annually with its rooftop solar energy system (1.22 MWp) and alone prevents carbon emissions equivalent to what 30,000 trees could clean.
Arçelik CEO Can Dinçer summarises this massive success with the following words:
"Our Ankara Dishwasher Plant is Europe's largest dishwasher facility. Just last year, we exported from this factory to 54 countries. Our new-generation, AI-powered Diamond Series dishwasher is the latest example of our strong production infrastructure, R&D competence, and user-centric innovation approach."
If you are currently considering renovating your kitchen or replacing your old dishwasher with a smart device, Arçelik's new vision of integrating AI directly into daily life is poised to become one of the first features you will look for in tech stores. While simplifying life with technology, Arçelik continues to shape the future with its environmentally conscious production power.
