Togg's Success: The French news agency Agence France-Presse (AFP) praised Togg, Türkiye's domestically produced vehicle. AFP highlighted the production and success of the T10X, the first SUV model produced by Türkiye's Automobile Initiative Group (TOGG).
We have compiled the noteworthy points from the AFP news report featured on France24. The report highlights the success of the Togg factory in production, stating: ’Togg, Türkiye’s first major electric car manufacturer, aims to position the country as a leader in the automotive industry. Togg’s first SUV model, the T10X, was launched last year, and the factory can produce 20 vehicles per hour using robotic arms. An executive, highlighting their production success, said, “Last year we produced 20,000 vehicles without any losses. Tesla only produced 2,000 in its first year.“
The news report also highlights the quality of the skilled workforce, stating, “40% of the factory's workers are women, and the employees have a high level of education. In half a century, the Marmara region has become one of the world's leading automobile manufacturing centers.’
The news report also mentions Türkiye's export capacity and strength in the automotive sector, stating, “With the EU-Turkey Customs Union agreement, which came into effect in 1995, cars produced in Türkiye gained access to the European market. Today, the Turkish automotive industry exports approximately 70% of its production to Western Europe.’
The news report also included statements from the TAYSAD president: “According to TAYSAD President Mr. Saydam, 530 automotive parts companies employ more than 230,000 people. Saydam says, ’Most cars in the world have parts manufactured in Türkiye. For example, the horn for the Tesla Roadster, the first car sent into space, was supplied by one of our members.“
The news report mentions Togg's current sales success and future plans as follows: “The Togg T10X accounts for almost one-third of electric vehicle sales in Türkiye, with 19,583 vehicles sold in 2023. Electric vehicle sales in Türkiye increased ninefold last year, surpassing the Italian and Spanish markets.’.
Togg hopes the T10X model will be on the roads in Germany by the end of the year and in France next year. However, independent consultant Levent Taylan believes the company still has a long way to go and argues that a car factory needs to produce at least “200,000 vehicles a year” to be profitable.”
You can access the original text of the AFP report published on France24 via the following link.
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